Scientific Games’ Sales and Business Intelligence Experts Honored with Prestigious 2023 Powers Award
Scientific Games, a global leader in the gaming industry, proudly announces that two of its distinguished professionals have been honored with the esteemed 2023 Powers Award, a recognition of exceptional contributions to lotteries and the broader North American lottery sector. Named in honor of Edward J. Powers, the visionary ‘Father of U.S. Lotteries,’ these awards stand as among the highest distinctions within the industry, acknowledging remarkable achievements and unwavering dedication.
Mr. Jeff Shoumaker, with an impressive tenure of 26 years at Scientific Games, has showcased his prowess in elevating lotteries through data-driven insights and innovative strategies. His remarkable achievements encompass an array of domains, including managing data-centric instant game portfolios, pioneering digital promotions, and orchestrating immersive winners’ events. Shoumaker’s collaborations span across multiple renowned North American lotteries, and his strategic guidance played a pivotal role in the success of the highly acclaimed $5 MILLION VEGAS CHALLENGE promotion for the Texas Lottery.
Mr. Jacob Kreider, a revered leader in the realm of business intelligence, heads a team devoted to serving the Pennsylvania Lottery, a prominent player in the global lottery landscape. With nearly a decade of experience, Kreider extracts insights from Scientific Games’ proprietary systems and external sources to inform critical business decisions for the Pennsylvania Lottery. He’s an integral part of the GameChoice product development team, which revolutionized player self-service machines with its pioneering logic-driven learning software.
John Schulz, President Americas and Global Instant Products for Scientific Games, expressed his pride in the achievements of Jeff and Jacob, stating, “We extend our heartiest congratulations to Jeff and Jacob for receiving the prestigious 2023 Powers Award. Their dedication and commitment have been invaluable in elevating the success of the programs powered by Scientific Games at both the Texas Lottery and Pennsylvania Lottery.”
Schulz continued, “Jeff and Jacob embody our customer-centric philosophy. Jeff’s innovative thinking, hands-on engagement, and remarkable ability to enhance game performance truly set him apart as a champion in our industry. Jacob’s integral role in our world-leading business intelligence team, coupled with his adeptness in leveraging insights to drive lottery performance, significantly contribute to the ongoing triumph of the Pennsylvania Lottery.”
Renowned as the global trailblazer in instant-win games and analytics
Scientific Games has orchestrated over 30 major events that have left a lasting impact on lottery players. The company’s prowess in business intelligence has driven exceptional lottery performance, securing 20 of the Top 20 performing lotteries worldwide for total sales and 18 of the Top 20 performing lotteries for instant game sales.
With a global presence, Scientific Games serves 130 lotteries across 50 countries, encompassing nearly every North American lottery. This recognition underscores the company’s unwavering commitment to shaping the future of the gaming industry through innovation, insights, and transformative contributions.
About Scientific Games: Scientific Games is a leading provider of cutting-edge retail and digital games, technology, analytics, and services to government-sponsored lottery programs worldwide. Committed to innovation, performance, and security, Scientific Games empowers the gaming industry while continuously enhancing player engagement and experiences.