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BETER Welcomes Evgeniy Bekker as Esports General Manager

City, Date – BETER, a leading provider of innovative betting content and gaming solutions, is pleased to announce the appointment of Evgeniy Bekker as Esports General Manager, a newly established position within the company. This strategic move reflects BETER’s commitment to bolstering its esports vertical and furthering the growth and expansion plans of the organization.

A Driving Force for Esports Success

Evgeniy Bekker brings a wealth of industry experience to his new role as Esports General Manager at BETER. Having initially joined BETER’s management team as Chief Trading Officer in 2020, Bekker played a pivotal role in the company’s rapid growth and the successful establishment of BETER’s cutting-edge next-gen betting products and solutions.

With a profound understanding of sportsbook management and an unparalleled passion for esports, Bekker is poised to be a driving force behind BETER’s achievements in the esports sector.

Elevating Esports Initiatives

BETER has made strategic esports a focal point of its operations. The company currently provides coverage for 40,000 events of tier 1-3 tournaments annually, along with over 28,000 monthly matches on its ESportsBattle and Virtual eComp 24/7 platforms.

In a bid to enhance its product offering, BETER solidified its position in the esports data arena through a partnership with Bayes Esports, the global leader in live esports data supply.

In his remarks about his new appointment, Evgeniy Bekker stated

“As the Esports General Manager, I am honored to take on this role. Esports has emerged as a mainstream phenomenon in recent years, captivating audiences and challenging traditional sports across various gaming verticals.

“BETER has distinguished itself by offering a next-gen product suite encompassing a diverse array of options spanning multiple esports disciplines and titles. I am confident that our dedicated team will unlock the full potential of esports betting, delivering an exhilarating experience for our partners.”

Bekker’s appointment signifies BETER’s dedication to the intensive development of its esports vertical. The move aligns with the company’s vision to become the preferred partner for operators catering to the preferences of the next generation of bettors.

About Evgeniy Bekker

With over a decade of experience in the iGaming industry, Evgeniy Bekker has held various key roles in sportsbook management. His journey has included positions at AsianLogic, Bet365, and Offsidegaming. At BETER, Bekker has seamlessly blended his expertise with his ardent passion for esports.

After successfully overseeing all aspects of BETER’s betting products and the operational efficiency of the company’s Trading Department, Bekker has embraced his new position as Esports General Manager, propelling BETER’s esports initiatives to new heights.

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